The Dieline Packaging Design Award Box Design
09.21.2017 /

Where do you begin when you’re asked to design the packaging for packaging’s most prestigious award?

You begin at the end. You start by considering the unveiling experience, the reveal, and its presentation to the winner, every time the box is opened. The team at FORMA Structural Packaging created the angled box to mirror The Dieline Award. The interactive box’s lid hinges open to raise the inner platform and present the award to the winner. FORMA Structural Packaging teamed up with Design Packaging to layout the visual design, and fine tune material selection. We partnered with Neenah Paper, wrapping the boxes in Neenah Environments paper which was foil stamped, and all-over embossed with a cross hatch pattern. The cross hatch pattern created relief and texture to the essentialist design aesthetic. Design Packaging’s production team hand assembled each box with razor-sharp 90º edges, and a laser engraved foam insert to protect the award with precision.

To complete the unboxing story of this keepsake packaging, each is stamped with Andrew Gibbs’ signature and personal message to the winners.

To learn more about our process in designing The Dieline award packaging, click here to visit The Dieline

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Design Packaging has grown over the last 30 years to an international packaging design corporation delivering award winning custom retail packaging to clients around the world. We’d like to thank our loyal teams and partners among luxury retailers in the fashion, beauty, and resort industries that have allowed us to maintain our position on the leading edge of retail and product packaging.

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