LUXURY RETAIL PACKAGING
Valentino’s classic luxury is epitomized in this garment specific retail packaging design. The beater-dyed paper ensures the richness of the black, while the garment securing black satin ribbons provide a subtle, but luxurious contrast in textures. The dual purpose of the ribbon is to both secure the garment as well as create an elevated sense of anticipation by adding a signature moment of pause to the user experience. It’s the perfect canvas to display the white silk screened Valentino logo.
Client Touch PointsStructural Collaboration Creative Production Mass Production