DVF luxury retail packaging, collapsible retail packaging construction, and product packaging. House of DVF packaging design

Diane von Furstenberg


The Diane Von Furstenberg luxury retail packaging features a collapsible structure and clean all white exterior with a gloss black hot stamped logo. The signature moment in the unveiling is revealed when the lid is lifted to present the fresh pop of vibrant pink welcoming you into the House of DVF. This hinged rigid box construction is elusive: it folds flat for easy storage behind the cash wrap, but then quickly pops into form when needed.

Client Touch Points

Structural Design
Creative Production
Mass Production

Additional Projects

Design Packaging has grown over the last 30 years to an international packaging design corporation delivering award winning custom retail packaging to clients around the world. We’d like to thank our loyal teams and partners among luxury retailers in the fashion, beauty, and resort industries that have allowed us to maintain our position on the leading edge of retail and product packaging.

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