LUXURY RETAIL PACKAGING
The retail packaging system of Carolina Herrera reflects the brand’s iconic status in today’s luxury retail market. The Carolina Herrera shopping bag features a subdued matte finished warm gray color to contrast the gloss embossed logo that reflects surrounding light as it moves with the user. The bag’s dark grosgrain vanishing handles disappear into the turn-top speaking to the brand’s effortless elegance.
Client Touch PointsMaterial Sourcing Structural Design Creative Production Mass Production Warehousing Global Distribution