Gift Card Packaging
Packaging must always deliver a memorable user-experience, and gift card carriers are no exception. Understanding this, Bebe partnered with Design Packaging to create and produce their gift card carriers with contemporary sophistication. The warm taupe provides a backdrop to the strong metallic gold Bebe logo hot stamp, while the construction provides an experience to the consumer by having the attached card envelope pop up when opened. Applying haptic experiences with gift card packaging can make what may seem like an unthoughtful gift into a wow gift.
Client Touch PointsDesign Collaboration Material Selection Material Sourcing Mass Production Logistics Creative Production Structural Design