Neiman Marcus butterfly ornament packaging design process.

Neiman Marcus

Holiday Retail Packaging Ornaments

Asked to collaborate on this coveted retail holiday keepsake, we looked to different production methods and material processes to produce this unique and elegant retail packaging design. The reinterpretation of the iconic Neiman Marcus butterfly with the NM in-house team, and developing new production techniques for detailed molding,
design refinement, and time-line management was a cross disciplinary success after many months of development. The butterfly’s curves and lifted wings were achieved by 3D renderings, 3D printing, and in-person QC management of production ensuring a dramatic finish to any Neiman Marcus holiday gift packaging.

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Design Packaging has grown over the last 30 years to an international packaging design corporation delivering award winning custom retail packaging to clients around the world. We’d like to thank our loyal teams and partners among luxury retailers in the fashion, beauty, and resort industries that have allowed us to maintain our position on the leading edge of retail and product packaging.

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